THE PROCESS

From first enquiry
to a measured launch.

A practical process for website and paid search projects. The details change by scope, but the work stays clear.

04 CLEAR STAGES
01

DISCOVER

Start with the situation.

Share what you offer, what is already online and where the journey is getting stuck. We define the issue before choosing the work.

02

DEFINE

Shape the work clearly.

Confirm the scope, deliverables, timing, costs and responsibilities before implementation begins.

03

CREATE

Implement, review and refine.

Implementation moves through agreed checkpoints, with page decisions, tracking and campaign structure reviewed in context.

04

LAUNCH

Launch with a clear handover.

Check the important journeys, document the setup and agree what happens after launch.

BEFORE WE BEGIN

A few details
that help.

A short description of the business and offer.

The current website, if one exists.

The main issue you want to solve.

Any timing or budget limits worth knowing.

Passwords, payment-card details and identity documents are not needed for an initial enquiry. Platform access is arranged later through proper account permissions.

COMMON QUESTIONS

Useful clarity,
before we begin.

Questions that often come up before a project starts.

Ask about the project
Can one part be handled first?

Yes. A website build, tracking setup or paid search project can stand alone. The first step is the part of the journey that needs the most attention.

What happens after an enquiry?

We review the message and reply by email with any clarifying questions. If the work is a fit, the scope, deliverables, responsibilities and fees are agreed before work starts.

Do you offer fixed packages?

Projects are priced around the actual work. The written scope explains what is included, what is outside the work and which ongoing costs are separate.

Can you promise results from advertising?

No revenue, lead volume or platform approval is guaranteed. The work focuses on clear deliverables, relevant campaigns and careful measurement.

READY TO MAP THE WORK

Have a website or
search project in mind?

Share what is in place and what needs to improve.
We can shape the next practical step.

Discuss the project